Digital Marketing Diploma
ENDED
Training by
Bloom Business School, BBS
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On-Site
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Details
IN THIS DIPLOMA, PARTICIPANTS WILL LEARN HOW TO:
• To be able to conduct an email marketing campaign
• To be able to market yourself of your business through social media websites like Facebook and YouTube
• To able to differentiate between search engine and social media marketing
• To be able to know which metrics and dimensions you should measure and report for each type of digital activities.
• To create a simple but professional website for your own business or startup.
• To differentiate between on page and off page search engine optimization
• To be able to market yourself of your business through social media websites like Facebook and YouTube
• To able to differentiate between search engine and social media marketing
• To be able to know which metrics and dimensions you should measure and report for each type of digital activities.
• To create a simple but professional website for your own business or startup.
• To differentiate between on page and off page search engine optimization
Outline
INTRODUCTION
• What is Digital Marketing
• Why we should learn Digital Marketing
• What are the 4 P's of Marketing
• How digital affected the 4 P's of Marketing
• Digital Marketing branches
• Why we should learn Digital Marketing
• What are the 4 P's of Marketing
• How digital affected the 4 P's of Marketing
• Digital Marketing branches
CONTENT MARKETING
GOOGLE ADS
SEARCH ENGINE OPTIMIZATION
MOBILE MARKETING
SOCIAL MEDIA MARKETING PART 1
SOCIAL MEDIA MARKETING PART 2
WEBSITE
E-MAIL MARKETING
DIGITAL ANALYTICS AND PROJECT
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Bloom Business School “BBS” is a training institution established in Egypt, specialized in providing MBA and DBA degrees from international universities and Swiss business schools which are accredited by highly ranked and reputable global and European associations.
BBS also provides training courses and programmes in business life for different segments and sectors. Our programmes are directed at both soft and professional skills, taking into consideration the latest & highest global standards of teaching and training, taking care to ensure saving the best training environment and tools for our participants by a selective team of instructors and professors.
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