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Marketing research is an important tool in marketing management. Using the results from a research study is as important as conducting one. By understanding the research process, the users of research will better judge the suitability, reliability and the validity of a research study. Understanding the research process and commonly used tools in marketing research is imperative for a student of marketing.
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I.C.E. training center specializes in providing professional training programs in cooperation with Ain Shams, Cairo University, AUC and other international institutes & organization.
Over the years, our clients relied on ICE courses to develop their employees’ skills and knowledge by participating in our public courses or attending in-house (tailor-made) programs that are dynamic and focused.
The programs offered by ICE include accounting & finance, banking, international trade, business management, soft skills, IT and others.
Our activities are in the field of :
- Organizing training programs and conferences.
- Organizing in-house (customized) training programs at companies’ sites.
- Consulting services in: Financing, investment, managing local and international investment, feasibility study and strategic planning.

Our Seminars and Workshops designed and executed with the ISO 9001/2008 for quality standards.

International Center for Etudes
cairo, Egypt
+20 2 25786710
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